TOP

CM

Uber Eats「Get Almost Almost Anything」

2023

00:00:31
Uber Eats「Get Almost Almost Anything」
Client Uber Eats Taiwan
Agency Whatever Taipei
Agency Special Group
Film Production Company Palace Film
Still Production Temporary Truth Creative
Still Production Maxi Ho
Social Production WebGene

Creative Director Shiny Lee
Designer Rachel Wu
Designer Mich Lee
Copywriter Eggie Huang
Account Director Shika Hsieh
Producer Cherry Chen
Founding Partners/CEO Lindsey Evans (Special Group)
Founding Partners/CEO Cade Heyde (Special Group)
Partners/CCO Julian Schreiber (Special Group)
Partners/CCO Tom Martin (Special Group)
Creative Director James Sexton (Special Group)
Creative Director Sarah Parris (Special Group)
Social Lead Sarah Mckie (Special Group)
General Manager Eileen Cosgrove-Moloney (Special Group)
Team Lead Lynne Carter (Special Group)
Business Director Caitlin O’Connor (Special Group)
Business Director Cali Fish (Special Group)
Business Manager Tamara Young (Special Group)
Head of Strategy Celia Garforth (Special Group)
Strategy Director Kellie Box (Special Group)
Strategist Matilda Treloar (Special Group)
Talent Director Emily Stewart (Special Group)
Project Manager James Tung (WebGene)
Creative Director Domingo Yo (WebGene)
Art Director Vicky Lu (WebGene)
Interaction Director Kin Chen (WebGene)
Interaction Designer Ivy Chang (WebGene)
Film Director Mulder Shen
Executive Producer Phillip Chen
Producer Gon-Wan Hsu
Producer Wilder Tsai
Line Producer Jean Tseng, Hui Ci Chen
Director of Photography Ta-Pu Chen
Focus Puller Heng-Jieh Bao
B Camera Chang-Wei Lin
Camera Team Shingji Team
Gaffer Sian-Wun Chen
Best Boy Siou-Yuan Tan, Ming-Jieh Jhong Jian-Ming Wang, Jhen-Ting Shih Zheng-Yu Xu, Xian-Yuan Chen
Art Director Johnny Chen
Set Decorator Hsin-Ping Wang
Assistant Art Director Wade Chen, Danyu, Guo-Ciou Jin Yu-Hui Wang, Neva Zheng Yu-ciao Chen
Set Coordinator All-in Studio Team
Boom Operator You-Lung Lo
Casting Pei-Rong Ye
Hand Model Ching, Yu Hu
Actors Yu-Xuan Pan, Zi-Chen Huang Qiang Lee, Wei-Qi Su Li-Xing Zhou, Shiu JIA HUI Rong-Kuan Chen, Shao-Qian Chen Teng Yang, Ying-Syue Mei Yan-Zuo Chen, Zhi-Yu Han Pin-Yi Wu, You-Jie Ji Chiau-Fei Tsai, Rui-Yu Lee Peng-Xi Chen, Yu-Rong Yang,Suri
Talents Hebe Tien, Aaron Yan, Jesse Tang, Ray Du, Crown Du
Storyboard Artist Sin-Jhih Wang
Editor Po-Hui Chang
Lighting Equipment Central Pictures Corporation
Camera Equipment SHINGJI VISUAL FILM
Lead Food Stylist Rita Wang
Senior Food Stylist Shih-Min Chang
Sound Your Own Studio
Post Production i-View
Photographer Jamie Macgregor
Creative Assistant Martin Ma
Producer Jeff Wang
Gaffer Team QUARK STUDIO
Assistant Producer Xuan Chen
Assistant Producer Fortuna Hsu
Asst. Photographer Ming Huang, ChiaYu Hsu, Peter Chu
Still Retouching Company Didigo Studio
Retoucher Eden Wu
Photographer Maxi Ho
Producer Ethan
©Uber Eats
Whatever Taipei produced Uber Eats Taiwan’s annual branding campaign, “Get Almost Almost Anything,” in collaboration with Special Group. Through TV commercials, out-of-home advertising, social content, and more, the campaign highlighted Uber Eats’ ability to deliver a wide range of items and emphasized its evolution from a food delivery platform into a comprehensive delivery platform. In the promotional film, Hebe Tien, Aaron Yan, Jesse Tang, Ray Du, and Crown Du were invited to humorously portray how Uber Eats can solve all kinds of needs—not just food, but also items like flashlights, memory cards, and even a lucky charm for the day. At the launch of the campaign, a limited-time OOH scavenger hunt was held across major cities, where participants searched for serial numbers for special offers hidden within long disclaimers on large Uber Eats billboards. A series of social content, including interactive games, was also rolled out to reinforce the brand message and bring smiles to people’s faces.

People

S Shiny Lee unverified Director R Rachel Wu unverified Designer M Mich Lee unverified Designer E Eggie Huang unverified Copywriter S Shika Hsieh unverified Account Director C Cherry Chen unverified Producer L Lindsey Evans unverified Producer C Cade Heyde unverified Producer J Julian Schreiber unverified Producer T Tom Martin unverified Producer J James Sexton unverified Director S Sarah Parris unverified Director S Sarah Mckie unverified Social Lead E Eileen Cosgrove-Moloney unverified General Manager L Lynne Carter unverified Team Lead C Caitlin O’Connor unverified Business Director C Cali Fish unverified Business Director T Tamara Young unverified Business Manager C Celia Garforth unverified Strategy Director K Kellie Box unverified Director M Matilda Treloar unverified Strategist E Emily Stewart unverified Director J James Tung unverified PM D Domingo Yo unverified Director V Vicky Lu unverified Art Director K Kin Chen unverified Director I Ivy Chang unverified Designer M Mulder Shen unverified Director P Phillip Chen unverified Producer G Gon-Wan Hsu unverified Producer W Wilder Tsai unverified Producer J Jean Tseng unverified Producer H Hui Ci Chen unverified Producer T Ta-Pu Chen unverified Cinematographer H Heng-Jieh Bao unverified Focus Puller C Chang-Wei Lin unverified B Camera S Shingji Team unverified Camera Team S Sian-Wun Chen unverified Lighting S Siou-Yuan Tan unverified Lighting M Ming-Jieh Jhong Jian-Ming Wang unverified Lighting J Jhen-Ting Shih Zheng-Yu Xu unverified Lighting X Xian-Yuan Chen unverified Lighting J Johnny Chen unverified Art Director H Hsin-Ping Wang unverified Set Decorator W Wade Chen unverified Assistant Art Director D Danyu unverified Assistant Art Director G Guo-Ciou Jin Yu-Hui Wang unverified Assistant Art Director N Neva Zheng Yu-ciao Chen unverified Assistant Art Director Y You-Lung Lo unverified Sound Mixer P Pei-Rong Ye unverified Casting C Ching unverified Hand Model Y Yu Hu unverified Hand Model Y Yu-Xuan Pan unverified Actor Z Zi-Chen Huang Qiang Lee unverified Actor W Wei-Qi Su Li-Xing Zhou unverified Actor S Shiu JIA HUI Rong-Kuan Chen unverified Actor S Shao-Qian Chen Teng Yang unverified Actor Y Ying-Syue Mei Yan-Zuo Chen unverified Actor Z Zhi-Yu Han Pin-Yi Wu unverified Actor Y You-Jie Ji Chiau-Fei Tsai unverified Actor R Rui-Yu Lee Peng-Xi Chen unverified Actor Y Yu-Rong Yang unverified Actor S Suri unverified Actor H Hebe Tien unverified Talent A Aaron Yan unverified Talent J Jesse Tang unverified Talent R Ray Du unverified Talent C Crown Du unverified Talent S Sin-Jhih Wang unverified Storyboard Artist P Po-Hui Chang unverified Editor R Rita Wang unverified Stylist S Shih-Min Chang unverified Stylist J Jamie Macgregor unverified Photographer M Martin Ma unverified Assistant J Jeff Wang unverified Producer X Xuan Chen unverified Producer F Fortuna Hsu unverified Producer M Ming Huang unverified Photographer C ChiaYu Hsu unverified Photographer P Peter Chu unverified Photographer E Eden Wu unverified Retoucher M Maxi Ho unverified Photographer E Ethan unverified Producer

Other Works by Whatever Co.

Don’t Drink Me – Taiwanese Beer Flavored Bath Bomb - 映像作家: whatever
EventExperience

Don’t Drink Me – Taiwanese Beer Flavored Bath Bomb

2024
Only Image
Whatever Taipei developed a “Taiwan Beer–flavored bath bomb” series in collaboration with the local Taiwanese brand HanBeer, as the second installment of its bath bomb line “Don’t Drink Me,” inspired by original Taiwanese drinks. https://www.pinkoi.com/product/CdznjmqQ Inspired by the drinking culture enjoyed at Taiwanese rechao (熱炒) restaurants, the series features three flavors: IPA, lychee beer, and osmanthus beer. Each bath bomb faithfully recreates the iconic aroma and realistic appearance of Taiwan Beer, with meticulous attention to detail, even down to the shape of the foam. Each bath bomb is also wrapped in a specially designed retro beer glass, which can be reused as a drinking glass after use. To commemorate the launch, a pop-up event was also held at “Wetland Venue” in Taipei, offering an immersive “tipsy bathroom” experience. Visitors could take photos in a bathtub surrounded by beer-colored tiles, or join a scent experience session at a unique sink made from stacked beer crates. One thing to keep in mind, however—this bath bomb is “Don’t Drink Me”!
Akabako: Embrace the Warmth of Japanese Bathing - 映像作家: whatever
EventExperience

Akabako: Embrace the Warmth of Japanese Bathing

2024
Only Image
Whatever Taipei designed a new key visual for “Aka Bako Beauty Soap,” the classic best-selling product of the long-established Japanese brand Cow Brand. It also planned the brand’s first-ever experiential special exhibition, “Sento-gaku.” https://www.cow-style.com.tw/index.php The key visual incorporates the classic atmosphere of a sento, designing “Aka Bako” to evoke a warm bath and create a soothing, comforting ambiance. In the experiential exhibition “Sento-gaku,” organized in collaboration with the Beitou Hot Spring Museum, Japanese sento culture is faithfully recreated, allowing visitors to explore the bathing culture of Japan. In the exhibition area of “Sento-gaku,” noren curtains once designed by Cow Brand to suit customs across Japan are displayed in a row. When visitors pass through them, they feel as if they have time-traveled back to a public bath from a hundred years ago. Various sento-related items are also on display, along with a mural of “Red Fuji” made by stacking Aka Bako bars; a faint fragrance fills the space, soothing both body and mind. In addition, during the exhibition period, theme lectures by popular instructors and a DIY soap stamp workshop were also held. Through “Aka Bako,” visitors were given an opportunity to bring Japan’s unique sento culture into their everyday lives.
Kenshi Yonezu New Album Release Event "LOST CORNER AR LIVE in HARAKADO" - 映像作家: whatever
VR

Kenshi Yonezu New Album Release Event "LOST CORNER AR LIVE in HARAKADO"

2024
00:05:19
To commemorate the release of Kenshi Yonezu’s 6th album, LOST CORNER, we were responsible for the character design and AR production/design of “LOST CORNER AR LIVE in HARAKADO,” held at Tokyu Plaza Harajuku “Harakado.” LOST CORNER AR LIVE in HARAKADO is a roughly five-minute AR experience that lets visitors witness a fictional Kenshi Yonezu live performance, dancing freely through the streets of Harajuku to songs such as the opening theme of the anime Chainsaw Man, “KICK BACK,” and the theme song for the NHK TV drama series Tiger and Her Wings, “Sayounara Mata Itsuka!” By co-creating with SoVeC, part of the Sony Group, and leveraging the advanced capabilities of Sony’s VPS technology, which boasts outstanding precision and robustness, we were able to create an immersive presentation that blends reality and digital content.
NHK E-tele “Aokiiro” Animation “Kurikaeshi no Uta” - 映像作家: whatever
AnimationTV

NHK E-tele “Aokiiro” Animation “Kurikaeshi no Uta”

2024
Only Image
We created the animation “The Song of Repetition by ROUTINE RECORDS,” which is used in a new segment of NHK E Tele’s children’s program Aokiiro, together with HERALBONY. “Ao” and “kiiro” are different colors, but when the two overlap, they become the same “midori.” Aokiiro is a program that nurtures a “mindset of coexistence,” in which many forms of life overlap and resonate with one another, and people come to rejoice together, help one another, and live together. In “The Song of Repetition by ROUTINE RECORDS,” we use the “tone” of repetitive behaviors, or routines, which may at first seem strange to others, as exhibited by people with disabilities, as a guide to express their invisible “inner landscapes” through music and animation. We also produced a music video version, “The Song of Repetition,” which brings together the stories of four artists contracted with HERALBONY into a single song.

Explore CM

Coleman: Welcome the Unexpected - 映像作家: JKDCollective
CMDocumentaryLive actionMusic videoOriginalPromotionWebWeb CMWeb movie

Coleman: Welcome the Unexpected

2016
00:05:34
What Coleman, the U.S. brand with more than 100 years of history, conveys in this film is the spirit of “dive into nature and have fun with whatever unexpected things come your way.” The piece is composed of two parts: the first is a road-movie segment in which four rappers search for a campsite while overcoming unforeseen mishaps, and the second is a session around the campfire at the end of the day, featuring improvised rap. Especially noteworthy is the “cypher” scene from 2:32 onward, where words are connected entirely on the spot through pure improvisation. (*A cypher is a word art form similar to a jazz session, in which rappers gathered in the same place build on one another’s words, layering inspiration and creating a chain reaction.) To realize an authentic cypher in the midst of unpredictable nature, JKD selected four highly skilled rappers: “Tagaryu” and “Big Ben” from Stillichimiya, who are based in Yamanashi and actively engaged in wide-ranging work; “Chirpuso,” a new-generation freestyler drawing attention for his exceptional skills; and “Chinza DOPENESS,” a genius rapper known for his broad and diverse activities. The result is a work in which these four singular talents weave together an improvised Japanese-language art form, allowing viewers to feel its groove and creativity. The video director is Sojiro Kamatani, who also drew attention for the web movies “Girl’s High School Ninja” and “The World’s First Cute Miso Soup.” With outstanding taste and a vivid sense of realism, he captures the outdoor magic that turns any mishap into a cherished memory. The trackmaker is Olive Oil.
REEL2024 - 映像作家: wacchi
2D animation3DCGBrand movieCMMovieMusic videoPVShowreelTV-CMWeb CM

REEL2024

2021 ~, 2022, 2023, 2024
00:00:31
Exploring a variety of expressive approaches through different techniques, such as digital drawing that looks like pen-and-ink or pencil-and-watercolor illustrations, animation compositing with photorealistic 3D, and creating and compositing animation with analog ink. Outside of reels, I also work on planetarium pieces and other projects using hand-drawn 3D created with VR painting.