We planned and produced Uber Eats Taiwan’s annual campaign, “Foods & Goods. Like That!”, together with Special Group Australia and Whatever Taipei. In 2022, we brought together Taiwanese celebrity host Dee Hsu and rapper E.SO as a duo, and created a series centered on themes such as tattoos, boxing, and graffiti. The scenes include moments that spark laughter, such as violently piercing the lid of a bubble tea with a straw, while food puns also drew attention, expressing a witty sense of humor. Through the duo’s fast-paced exchanges, we strongly conveyed the convenience of Uber Eats.

Commentary: In everyday life, I’m always thinking about how much I can refine my environment when facing creation. one nova, sometimes called a “second skin,” is something that reduces stress and creates a sense of space within. From there, I feel as though fleeting moments quietly emerge. I believe that within those moments lies the beauty that dwells in simplicity. In this film, I sought to express that quiet, understated presence.

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Die-cast cars inspired by Marvel characters are now available from Disney. Featuring popular Avengers heroes such as Iron Man, Captain America, and Black Panther, as well as the villain Thanos, Spider-Man: Maximum Venom, and launcher stands, these products are also being released. We created a commercial video for the overseas product line. The die-cast line is now also being rolled out in Japan and can be purchased at shop Disney stores and other retailers.