KITCHEN & COMPANY, MIKATA, and WOW collaborated on the Teijin Group’s 100th anniversary project. Looking toward the next 100 years, they declared “FUTURE NAVIGATION” as a global message shared around the world. At the same time, they launched the “THINK HUMAN PROJECT” to explore ways to improve the future quality of life for people through nine experimental projects. WOW was responsible for directing and producing the TV commercial and OOH campaign for the “FUTURE NAVIGATION” declaration. To express a project that reexamines humanity from multiple perspectives, the visuals and story were built around the idea of reducing human beings to an unknown entity. What separates humans from objects? How should humans interact with their environment? What does it mean for human beings to live as human beings? Through a variety of angles and forms of expression, this work confronts these questions, which have no clear answers. By boldly yet delicately transforming sensitive motifs, it aimed to create a uniquely beautiful yet poisonous world.

MISIA digital single song "Omoi Harahara to" animation spot

Description: To welcome the New Year 2021, this piece was created with the concept of looking toward the future and the past, aiming for visuals that evoke both nostalgia and a sense of newness.

A music video created in collaboration with photographer Masayuki Shiota. I was responsible for directing and producing the CG sections. rendered in Unreal Engine 5