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2D animation

Graffiti AR

2020

00:01:03
Graffiti AR
  • Graffiti AR
Production: Whatever Inc.

Idea: 山田 純也 (Coconoe Inc.)

Creative Director: 宗 佳広
Creative Director / Programmer: 山田 純也 (Coconoe Inc.)
Programmer: 岡田 隆志
3DCG Designer: 金山 小桃
Programmer: 貴田 達也
Engineer: イズカワタカノブ
PR: 小野 里夏
Producer: 関 賢一
“Rakugaki AR” is an app that brings to life the dream everyone has imagined: “What if the things I draw came to life...?” Whether it’s a doodle drawn in a notebook or on a whiteboard, when you scan it with this app, it comes to life and starts walking around in a virtual space through your smartphone. Feed it, poke it, and play around with your doodles brought to life. The iOS version was released early on Saturday, August 1, 2020, and reached 460,000 downloads within five days of launch. Thanks to being introduced by well-known manga artists and illustrators, it trended on Twitter, reaching No. 6, and it also took No. 1 on the paid app overall rankings in eight countries and regions around the world (Japan, China, South Korea, Taiwan, Hong Kong, Singapore, Thailand, and Indonesia) for iPhone. It has also been featured by more than 50 web media outlets in Japan and abroad, as well as on multiple TV programs. It is also being exhibited for a limited time at the Kadokawa Musashino Museum. [App Details] Name: Rakugaki AR Price: 120 yen Supported devices: iOS 12.0 or later, Android OS 8.0 or later *May not be available on some devices. Download URL: https://rakugaki-ar.com/apps/ ・Winner of the Grand Prize at the Digital Ehon Award 2019 ・Winner of the Excellence Award in the Entertainment Division at the 24th Japan Media Arts Festival

People

山 Junya Yamada unverified Creative Director / Programmer 岡 Takashi Okada unverified Programmer 金 Kokoro Kanayama unverified Designer 貴 Tatsuya Kida unverified Programmer イ Takanobu Izukawa unverified Engineer 小 Rika Onosato unverified PR 関 Kenichi Seki unverified Producer

Other Works by Whatever Co.

Don’t Drink Me – Taiwanese Beer Flavored Bath Bomb - 映像作家: whatever
EventExperience

Don’t Drink Me – Taiwanese Beer Flavored Bath Bomb

2024
Only Image
Whatever Taipei developed a “Taiwan Beer–flavored bath bomb” series in collaboration with the local Taiwanese brand HanBeer, as the second installment of its bath bomb line “Don’t Drink Me,” inspired by original Taiwanese drinks. https://www.pinkoi.com/product/CdznjmqQ Inspired by the drinking culture enjoyed at Taiwanese rechao (熱炒) restaurants, the series features three flavors: IPA, lychee beer, and osmanthus beer. Each bath bomb faithfully recreates the iconic aroma and realistic appearance of Taiwan Beer, with meticulous attention to detail, even down to the shape of the foam. Each bath bomb is also wrapped in a specially designed retro beer glass, which can be reused as a drinking glass after use. To commemorate the launch, a pop-up event was also held at “Wetland Venue” in Taipei, offering an immersive “tipsy bathroom” experience. Visitors could take photos in a bathtub surrounded by beer-colored tiles, or join a scent experience session at a unique sink made from stacked beer crates. One thing to keep in mind, however—this bath bomb is “Don’t Drink Me”!
Akabako: Embrace the Warmth of Japanese Bathing - 映像作家: whatever
EventExperience

Akabako: Embrace the Warmth of Japanese Bathing

2024
Only Image
Whatever Taipei designed a new key visual for “Aka Bako Beauty Soap,” the classic best-selling product of the long-established Japanese brand Cow Brand. It also planned the brand’s first-ever experiential special exhibition, “Sento-gaku.” https://www.cow-style.com.tw/index.php The key visual incorporates the classic atmosphere of a sento, designing “Aka Bako” to evoke a warm bath and create a soothing, comforting ambiance. In the experiential exhibition “Sento-gaku,” organized in collaboration with the Beitou Hot Spring Museum, Japanese sento culture is faithfully recreated, allowing visitors to explore the bathing culture of Japan. In the exhibition area of “Sento-gaku,” noren curtains once designed by Cow Brand to suit customs across Japan are displayed in a row. When visitors pass through them, they feel as if they have time-traveled back to a public bath from a hundred years ago. Various sento-related items are also on display, along with a mural of “Red Fuji” made by stacking Aka Bako bars; a faint fragrance fills the space, soothing both body and mind. In addition, during the exhibition period, theme lectures by popular instructors and a DIY soap stamp workshop were also held. Through “Aka Bako,” visitors were given an opportunity to bring Japan’s unique sento culture into their everyday lives.
Kenshi Yonezu New Album Release Event "LOST CORNER AR LIVE in HARAKADO" - 映像作家: whatever
VR

Kenshi Yonezu New Album Release Event "LOST CORNER AR LIVE in HARAKADO"

2024
00:05:19
To commemorate the release of Kenshi Yonezu’s 6th album, LOST CORNER, we were responsible for the character design and AR production/design of “LOST CORNER AR LIVE in HARAKADO,” held at Tokyu Plaza Harajuku “Harakado.” LOST CORNER AR LIVE in HARAKADO is a roughly five-minute AR experience that lets visitors witness a fictional Kenshi Yonezu live performance, dancing freely through the streets of Harajuku to songs such as the opening theme of the anime Chainsaw Man, “KICK BACK,” and the theme song for the NHK TV drama series Tiger and Her Wings, “Sayounara Mata Itsuka!” By co-creating with SoVeC, part of the Sony Group, and leveraging the advanced capabilities of Sony’s VPS technology, which boasts outstanding precision and robustness, we were able to create an immersive presentation that blends reality and digital content.
NHK E-tele “Aokiiro” Animation “Kurikaeshi no Uta” - 映像作家: whatever
AnimationTV

NHK E-tele “Aokiiro” Animation “Kurikaeshi no Uta”

2024
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We created the animation “The Song of Repetition by ROUTINE RECORDS,” which is used in a new segment of NHK E Tele’s children’s program Aokiiro, together with HERALBONY. “Ao” and “kiiro” are different colors, but when the two overlap, they become the same “midori.” Aokiiro is a program that nurtures a “mindset of coexistence,” in which many forms of life overlap and resonate with one another, and people come to rejoice together, help one another, and live together. In “The Song of Repetition by ROUTINE RECORDS,” we use the “tone” of repetitive behaviors, or routines, which may at first seem strange to others, as exhibited by people with disabilities, as a guide to express their invisible “inner landscapes” through music and animation. We also produced a music video version, “The Song of Repetition,” which brings together the stories of four artists contracted with HERALBONY into a single song.

Explore 2D animation

TSUKURU is TANOSII - 映像作家: ong_
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TSUKURU is TANOSII

2022
00:00:06
This work won the Grand Prix in the Motion category of the Adobe MAX CHALLENGE 2022, held in October 2022. Since the theme was “Creating is fun,” I used a vivid and colorful palette to express enjoyment and creativity. By using graphics such as brains and light bulbs that represent flashes of inspiration, I portrayed the moment an idea sparks and the feeling of being in the zone while creating. By seamlessly connecting cuts with shape motion, the footage gains a sense of speed and smoothness. By transforming part of the text “TSUKURU is TANOSII” into the Adobe MAX logo, I expressed that the Adobe MAX event itself embodies the idea that “creating is fun.”
Blue Parclock : Audio Visual Installation - 映像作家: JKDCollective
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Blue Parclock : Audio Visual Installation

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00:01:35
An audiovisual installation titled “Blue Parclock,” permanently installed at the newly reopened Ikebukuro West Gate Park “Global Ring.” Since its launch in November 2019, every hour on the hour, weather, temperature, time of day, and other current data are analyzed in real time, and an approximately five-minute audiovisual show unfolds as automatically generated sound synchronizes with screen visuals, fountains, and ring lighting. The concept is “a boundary” and “the natural world of the Earth.” The work was created in collaboration between JKD and Junichi Akagawa / 1-10 Design. The music and sound design were by Kuniyuki Takahashi.