This project was designed to deliver Nabtesco’s “Moving. Stopping.” technology—an unsung, behind-the-scenes force—as a visual experience that the general public can understand intuitively. In this work, the Nabtesco Monsters were rendered in 3DCG, and a pathway was designed to help audiences take it in as something personally relevant through a family conversation as the entry point. Kakao, who is very large and strong; Pista, who is dexterous, flexible, and even capable of transforming; and Berry, who uses her long arms to handle detailed tasks briskly, all appear in a composition that connects the technologies working behind the scenes of society to familiar everyday scenes.

MirrorMoves''Drive-Thru King''のMV。

“Poké Waiting,” a countdown video series leading up to “Pokémon Presents,” where the latest news about the series is announced. For the seven days until the broadcast began, we shared daily updates on the scene of the waiting line.