2D animation
Nikkei Electronic Edition "U23 Discount Long" Type-B
2022
00:00:30
One of three digital ad patterns for Nikkei Electronic Edition’s “U23 Discount Long.”
Based on the previously produced “U23 Discount,” this motion graphic uses a subdued tone with an autumn/winter feel. Since the target audience is people 23 and under, bright warm colors are used as the key colors so the piece does not feel too heavy. There are three music tracks, each with a different arrangement incorporating 2-step and future garage.