Graphis Competitions Gold Award DesignAnnual 2022 A work that takes the problem of marine plastic waste seriously and visualizes it. Beginning with marine life swimming gracefully, the film gradually reveals the reality that plastic is harming marine creatures, presenting a situation we must not look away from. Become aware, and think. More than anything, taking action one step beyond that is what matters. This work also became an opportunity for me to reflect and make changes myself while creating it.

Responsible for a station ID for Universal Kids, the popular American children’s cable channel by NBCUniversal. Expresses children’s flexible and lively creativity through a variety of shapes, colorful hues, and diverse textures unfolding. Handles the entire process in-house, from design planning and composition to 3DCG production.

We were responsible for the rebranding of Crazy Raccoon Cup, an eSports entertainment show with one of the largest viewer bases in Japan. In particular, as the popular “Crazy Raccoon Cup Apex Legends” tournament reached its milestone 10th edition, we refreshed the logo design, on-screen design, video direction, and BGM. In line with the tournament concept of aiming for the top together through team bonds, we designed a rocket-like logo by combining the letters “C” and “R” with triangular shapes representing a team. Its form was also designed to be usable as a component of the broadcast screen and as part of transitions. The broadcast screen was designed throughout with an emphasis on being “easy to see, beautiful, and cool.” The 3DCG used throughout the background and elsewhere was inspired by “the brilliance of the top, on a scale worthy of being one of Japan’s largest,” as well as “a rainbow of seven colors,” reflecting the wide range of people from different genres taking part. The waiting BGM was crafted to build anticipation and tension like a theatrical film trailer, while the commentary and champion BGM combined a diverse range of musical styles to express the tournament’s prestige and its power to reach audiences around the world. For the sound effects in the champion sequence, we deliberately made the audio feel as if it might distort, in order to convey the exhilaration of accomplishing something truly momentous.

Inspired by ramko’s song, I wanted to express in this video the feeling that “if you stay true to yourself and remain as you are, you can suddenly become aware of emotions that are easy to overlook in everyday life,” and that was the concept behind this production. In the MV, Kuromi-chan’s inner conflict is portrayed with a look that drifts between dream and reality. I hope viewers can enjoy the feeling of peeking a little into Kuromi-chan’s heart through the visuals.