Key visual video for the Marketing Lab site, the specialized marketing team at SONICJAM. Each scene’s motion is designed to evoke the ideas of “maximization,” “analysis,” and “optimization” in marketing.

　

The song’s “not at room temperature” worldview is expressed through live-action footage and CG.

Inspired by the world of sports and the colors of Tokyo, Golden Goose’s capsule collection “GAME EDT.” The theme of this film is “BE COLORED.” As street dancer Miyu dances, both she and the city of Tokyo are colored with vibrant hues. Set in Tokyo, summer 2021, we portray her vivid adventure. Our tribute to the active world and to Japan’s colorful soul. Introducing our GAME EDT capsule collection, meant to be the companion of your adventures. Let’s celebrate it with a dance together with Miyu.