3DCGCM
Mitsubishi Electric 100th Anniversary “Let’s Find the Sum.”
2021
00:01:00
Produced a TV commercial for Mitsubishi Electric, which marked its 100th anniversary.
Based on the copy, “Let’s find the product,” the film expresses the unknown possibilities that emerge when the individuality of each employee is combined. By blending the sense of gravitas unique to Mitsubishi Electric, with its long history, and the vibrant, distinctive sense of anticipation for the future, the work was crafted into a striking piece.
