This brand movie expresses the concept of PIVOT, the business media platform, “knowledge you can put into action.” Featuring past appearances alongside powerful messages, it presents them graphically through motion graphics. With an emphasis on an intelligent, sophisticated design, it creates a sense of rhythm in the unfolding visuals through dynamic direction and camera work, resulting in a compelling video that conveys energy and passion.

This is a rebranding movie for eo, a provider of FTTH and energy services, offered by Optage Inc. We were responsible for the direction, design, and motion.

We were responsible for everything from direction to motion graphics for the web movie in the DyDo Blend Demitasse series.

Inspired by Mr. Kiyoshi Yamashita’s words after seeing the Nagaoka fireworks—“If everyone had made only beautiful fireworks instead of making bombs, then war surely would never have happened”—we added a small story and movement to Mr. Noboru Naito’s graphic design.