Teenage rapper “A Natsume,” born and based in Kumamoto Prefecture “Stay true” MV

JKD CollectiveがAirbnb Chinaのために制作したキャンペーン”Spring Break”は、春休みの旅行先としてミレニアル世代の中国人に人気の沖縄、台北、バンコク、ソウルの４都市を巡るシリーズです。合計４本の動画がドキュメンタリースタイルで制作されました。 キャンペーンのコンセプトは、”Been There, Not Done Yet.”訪れたことがある有名な観光地でも、地元の人たちのみが知るディープなカルチャーが必ず存在する。アジアの中で注目される観光名所を地元民目線で探検し、あまり知られていないユニークな旅の視点を提案しました。 ソウルの中心部では、約２０００万人が長時間労働に励み、韓国は過去５０年の間に大きな成長を遂げました。そんな大都市ソウルにも、忙しない日々から一歩離れ、地元の人々がほっと一息つけるような隠れスポットが多く存在します。Airbnb ChinaのためにJKD Collectiveがプロデュースしたキャンペーンのソウル版は、歴史を語る美しい建物が立ち並び、穏やかな空気の流れるエリアを探検しました。

Animation MV directed by Hodon, deputy representative of the video production collective “Kenja.” From “Kenja,” koya participated as an animator. A song in which different emotions coexist: a melancholy melody, crystalline vocals, and fierce drum and bass. In the visuals, fragmented memories of the past with family, recalled only in pieces, are carefully animated, while in the present timeline intense animation unfolds at a dizzying pace. Against the meticulous key animation by professionals assembled by Hodon, who primarily work in TV animation, koya’s fierce, untamed drawing style collides head-on. Bridging them are Hodon’s distinctive drawing-like special cuts, which function throughout the piece. On the compositing section, “Fukkun,” who has known “Kenja” for many years, took part. Combining broad knowledge with extreme ideas, he quietly handles the compositing process from an independent perspective. He pushes the material until the finished look is distilled to a point where one can judge how it should function within the video… all the way to the end… “Easy, because we’re putting everything into it.” When the video production collective “Kenja” first started, most of the work was directed by its representative, koya. Recently, however, more projects have been coming to Hodon, with koya joining in as an animator. It’s a lot of fun to leave things to the director and say and draw whatever we want, so please continue to support us, “Kenja.” 2024/04/20 koya

Tyrkouaz - MEIQ music video