ARSOA TVCM

This animation was created for the advertisement and exhibition of “Animal Exhibition” (Special cooperation: National Museum of Nature and Science), held at PLAY! MUSEUM. Featuring taxidermy specimens from the WHO ARE WE exhibition kit for this exhibition (Yoshimoto Collection), it is composed to bring the specimens to life as they make their way to the urban exhibition venue during the night. While continuing to produce animation in PS as before, I increased the proportion of background work done with AE keyframes, taking on the challenge of moving the main characters clearly while also coordinating the background with them. This time, thanks to meeting a collaborator who could handle a certain amount of the animation work, I was able to make time for shooting, and have begun experimenting with incorporating light and shadow in an illustration-like way. In the illustration, I am challenging myself to use color to express the changing time of day.