Min Hsu Wang

Min Hsu Wang

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Credited on 3 works from 2017 to 2020. Main genres: TV-CM, Event, Installation.

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Work

Uber Eats Taiwan Tonight, I’ll Be Eating 2020 - 映像作家: whatever
TV-CMWeb CM

Uber Eats Taiwan Tonight, I’ll Be Eating 2020

2020
00:00:31
In collaboration with Special Group Australia, we planned and produced new TV commercials, out-of-home advertising, and social media content for Uber Eats Taiwan’s 2020 campaign, “Tonight, I’m having…”. For this campaign, we featured Taiwan’s top model Chi-Ling Lin and legendary rock star Wu Bai, creating scenes in which the two share their beauty secrets while enjoying their favorite meals in Chi-Ling Lin’s glamorous dressing room. The social content also includes behind-the-scenes footage and a food-themed drawing game. By combining celebrities’ habits and public image with humor, the campaign expresses Uber Eats’ brand identity.
7-Eleven Rhythm of Love - 映像作家: whatever
EventInstallation

7-Eleven Rhythm of Love

2017
00:01:58
We co-produced the installation “Robotic Clapping Wall” for 7-ELEVEN Taiwan’s CSR campaign “Rhythm of Love” with ADK Taiwan. Robotic Clapping Wall is an installation featuring a donation box placed in front of a wall equipped with 12 robotic hands. Each time someone makes a donation, the hands on the wall clap for the donor. These “clapping robots,” which produce realistic clapping sounds, were co-developed with Bye Bye World. We also created a campaign website where users could make and share their own original clapping rhythms. Robotic Clapping Wall was exhibited at 7-ELEVEN stores throughout the greater Taipei metropolitan area from November 10 to December 8, 2018. http://7-11rhythmoflove.com.tw/

Frequent collaborators