A seasonal film for Uniqlo. Rolled out in stores worldwide.

Using classic motifs from electronic music, Voice of Vision suddenly begins a countdown toward something unknown. With a techno-pop feel, this motion graphic appears on the streets of Shinjuku out of nowhere. This graphic is an experimental collaboration between graphic creator Seiya Nakano and the musician duo Satoshi & Makoto. Seiya Nakano is a technical director who has worked on many high-profile projects in Japan, with extensive experience ranging from projection mapping to large-scale visual installations. Satoshi & Makoto are artists who met at Kraftwerk’s Japan concert tour, and their releases on the Dutch label Safe Trip have drawn attention. The music is original, created by Satoshi & Makoto specifically for this work using vintage synthesizers from the ’80s and ’90s, along with meticulously simulated sound sources. Both the visuals and the sound were produced using unique methods and vintage equipment, unlike the tools used in today’s mainstream scene. With its creative roots in the old-school techno-pop of the 1980s, we enjoyed this collaboration as an homage to techno culture with artists who share that sensibility. A work presented in 2018 for the public art project Shinjuku Creators Festa, which has been participating since 2013. Using classic motifs from electronic music, a motion graphic with a techno-pop feel appears on the streets of Shinjuku and begins counting down toward something. This time, the visuals were created in an experimental collaboration with Seiya Nakano, and the music with the artist duo Satoshi & Makoto. Seiya Nakano is a technical director who has handled many prominent projects in Japan, including projection mapping and large-scale visual installations, while Satoshi & Makoto are artists who met at Kraftwerk’s Japan live performance, and their works released on the Dutch label Safe Trip have attracted attention. The music is original, created for this project by Satoshi & Makoto using vintage synthesizers from the 1980s and 1990s, as well as meticulously simulated sound sources. Both the visuals and the music were produced using unique methods and vintage equipment, rather than the mainstream tools of today. With its creative origins in 1980s old-school techno-pop, we enjoyed this collaboration as an homage to techno culture, working with artists who could relate to the idea.