While serving as the key visual, experimental techniques were incorporated to emphasize the brand image and the originality of the visual style. In line with viewing on Instagram, short loop videos were produced for each product. Each was developed with different direction, creating variation in expression.

Music video for the band nape's "planet." Analog animation made with acrylic paint.

This is the teaser video for illustrator LAM’s solo exhibition “Senkakubanrai.” Since it was created as a video to bring together fans from overseas as well, we filmed the scenery at Animate Ikebukuro, a hub for cultural trends, and produced it with the image of the entire city being dyed in LAM’s colors. We used CG to express a collaboration between TORIENA’s aggressive sound and LAM’s worldview.

The Tokaido Shinkansen is Japan’s main artery connecting the two major cities, Tokyo and Osaka. Between Tokyo sta. and Shin-Osaka sta., the Shinkansen passes through various popular tourist spots in Japan, such as the port city of Yokohama, hot spring town of Atami, Mt. Fuji, and the ancient capital of Kyoto, literally running through Japan. For your travel, the smartEX App will enable you to make a train reservation even from overseas and is recommended.