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FENDI Spring/Summer 2020 Strap YOU
2020
00:00:18
Directed the concept movie for FENDI’s Spring/Summer 2020 Strap YOU.
The film depicts the season’s destination, Ponza Island in Italy, in miniature. It also weaves in elements of the runway and the distinctive features of the collection’s garments.
The movie also portrays anthropomorphized bags enjoying a resort getaway. It was distributed on social media and on FENDI’s online stores in various countries.