Together with filmmaker TAKUYA KATSUMI, we expressed it through rotoscoping and animation.

The streets of Harajuku in Japan are overflowing with Kawaii, a chaotic yet pure and unfiltered youthfulness. I walked through Harajuku several times while making this music video, and I wondered what “love” in this city would look like visually. After listening to City Cyndrome’s music, I wanted to create an animation that captures the intersection of the perspectives of a tough woman and a Harajuku boy, their near-misses, and an almost arrogantly personal point of view. As for the technique, I started by drawing with air spray and watercolor.

Music video for the song KAWARA NO UMI. Words from someone can hurt you, and your own words can hurt someone else. In the same way, someone’s words can also give you hope. And in that way, you realize you’re not alone. Even in an age shrouded in fog, where the future can’t be seen, I want to find the light. Using letters as the key motif, the film depicts one’s feelings drifting across the sea and reaching an unknown someone.

FINAL FANTASY XVIのTVCM