At the entrance of PwC Japan’s office in Otemachi, Tokyo, a consulting firm with more than 200,000 staff across 158 countries, a permanent audio-visual installation produced by JKD in collaboration with the architecture and design firm Gensler has been installed. For this project, an animation work was created for a 5-meter-high, 5-meter-wide wall, making use of calligraphy by the calligrapher Ukyo Kamigori, which had previously been on display there. Led by creative director Norimichi Asai and created in collaboration with calligrapher Mami and animator Hideki Inaba, the installation transforms dynamic brushstrokes into rich colors, creating a space that evokes a refined Japanese aesthetic. The sound design, by Daisuke Tanabe, draws viewers into the serene yet richly decorative animation.

This is the music video for “Chongeo” (ชนแก้ว), a song by “Red Scorpion,” an original unit from Ebisu Muscats. The production was directed to create a video that makes the members’ eroticism and coolness resonate with the song’s lively, upbeat feel, conveying their appeal in an even more captivating way.

We produced our own brand film to convey LIGHT THE WAY’s passion for creativity. We emotionally and clearly presented a message that is difficult to express with a single visual: our desire to co-create new value and phenomena with our clients. This work incorporates not only 2D, but also a great deal of 3D graphics and animation. It has become a piece that expands the range of options we can offer, proposing a variety of expressive approaches to everyone.

From direction to animation. We create delightful characters and animations that make you happy to watch.