Description: We planned and produced a brand promotional video and key visual for the Taiwan market for the “SkinLife Face Wash” series by the popular Japanese soap brand “Cow Brand Soap.” Using the concept of “SkinLife” and “youth,” we expressed it through fast-moving running scenes often seen in Japanese dramas that portray youth. In addition to conveying a distinctly Japanese feel, we also increased product awareness by depicting girls enjoying themselves in various situations while showing how SkinLife’s rich lather effortlessly washes away skin concerns.