Brand movie
「ke shi ki」5th anniversary movie
2021
00:02:01
As part of a tie-up project with Swedish lighting company Profoto, we shot and produced branding visuals and a making-of film to celebrate the 5th anniversary of our leather bag brand, “ke shi ki.”
Using the paintings of Denmark’s leading artist Vilhelm Hammershøi as our source of inspiration, we expressed the brand’s cherished idea of “a quiet presence that blends into the landscape” through the world of Hammershøi’s indoor still-life paintings.
In addition, through a story of interaction between a girl and a woman, we conveyed the message that we want this to be a brand that is passed down across generations. The story behind each shot has been released on the official Instagram account of “ke shi ki.”
On Profoto’s official website, this shoot report has also been published in two parts under the title “bird and insect’s visual branding on the still and motion set.”
more (bird and insect WORKS)
https://bird-and-insect.com/works/2509/