Masayuki Kobayashi

Masayuki Kobayashi

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Credited on 5 works from 2020 to 2021. Main genres: Promotion, 2D animation, 3DCG.

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Work

Tsuchiya Kaban Randoseru “Everyday Field Trip: The Artisan’s Passion” - 映像作家: inaikosuke
DocumentaryExperimental filmPromotionWeb movie

Tsuchiya Kaban Randoseru “Everyday Field Trip: The Artisan’s Passion”

2020
00:03:25
Description: Due to the impact of COVID-19, the school environment surrounding children in the 2020 school year changed dramatically. As an alternative to elementary school field trips, a virtual social studies excursion was conducted using online videos. Through the words of the craftsman, we introduce the points they pay special attention to when making randoseru school backpacks, as well as a message for elementary school students.
Tsuchiya Kaban Randoseru: "Field Trip Anywhere: How Randoseru Are Made" - 映像作家: inaikosuke
DocumentaryExperimental filmWeb movie

Tsuchiya Kaban Randoseru: "Field Trip Anywhere: How Randoseru Are Made"

2020
00:04:16
Due to the impact of COVID-19, the school environment surrounding children changed dramatically in the 2020 school year. As an alternative to elementary school field trips, a social studies excursion was conducted using online videos. This video follows the process of how a randoseru is made, from cutting a single piece of leather to the finished school bag. You can also see the workshop and the artisans at work.
Tsuchiya Kaban: Social Studies Field Trip Anywhere, Part 1: Quiz Edition - 映像作家: keisukesatoh
2D animation3DCGEventInstallationMotion graphicsPromotionStopmotionWeb

Tsuchiya Kaban: Social Studies Field Trip Anywhere, Part 1: Quiz Edition

2020
00:03:52
Description: Due to the impact of the COVID-19 pandemic, the school environment surrounding children in the 2020 school year changed dramatically. As an alternative to elementary school extracurricular classes, we conducted an online video-based field trip for social studies. In the first installment, children learn in a quiz format about the origin of the name randoseru and the materials used to make it—things surprisingly not many people know. To provide an experience as close as possible to an actual field trip, we also prepared a “study sheet” and an “online craftsman interview.” By filling out the sheet while watching the video, children can gain a deeper understanding of how randoseru are made.
STOCK POINT for CONNECT: P-chan Edition, Illustration Edition, Roulette Edition - 映像作家: keisukesatoh
2D animation3DCGADAdvertisementAnimationMotion graphicsPromotionSignageWebWeb CMWeb movie

STOCK POINT for CONNECT: P-chan Edition, Illustration Edition, Roulette Edition

2021
00:01:00
A promotional video for a Yamanote Line takeover campaign aimed at increasing awareness of and encouraging app installs for “STOCK POINT for CONNECT,” a points investment app that lets users exchange points for stocks. The P-chan version features a points character, using motion graphics to depict points transforming into stocks and being returned to the city. The illustration version emotionally portrays the frustrations and worries of young people. The roulette version highlights a campaign that makes use of Yamanote Line beacons. By allowing users to experience investing in a simulated way through point-based asset management, the campaign aimed to raise awareness of investing. Targeting younger audiences, it promoted the image of something easy and simple to start. A Yamanote Line AD train takeover promotion was carried out.
TokyoGiftPalette: Parade Edition & Gift Box Edition - 映像作家: keisukesatoh
2D animation3DCGADAdvertisementAnimationMotion graphicsOpening moviePromotionSignageStopmotion

TokyoGiftPalette: Parade Edition & Gift Box Edition

2020
00:00:30
Tokyo Gift Palette, a new souvenir and gift spot at Tokyo Station. We produced the teaser movie and the opening movie for its launch. In the teaser, “Parade,” we expressed the excitement and anticipation leading up to the release. Using colorful imagery, we created a stop-motion parade of sweets. In the opening movie, “Gift Box,” we turned the Tokyo Station Yaesu North Exit into a giant gift box, and spectacularly staged it with logo animation and a diorama station made of sweets.

Frequent collaborators