A commemorative video for the 4.5th anniversary of “Pokémon Masters EX.” Featuring “Silver,” who appears in the Pokémon series, as the protagonist, this newly created hand-drawn animation depicts the bonds of friendship with Pokémon. ©2019 DeNA Co., Ltd. ©2019 Pokémon. ©1995-2019 Nintendo/Creatures Inc./GAME FREAK inc. Pocket Monsters, Pokémon, and Pokémon are registered trademarks of Nintendo, Creatures, and Game Freak.

We planned and produced “Okitegami,” a tie-up music video with multi-artist Vaundy for Morisawa Fonts, Morisawa’s cloud-based font service that leads Japan’s font industry. We also handled the production of the special website released alongside the music video. https://okitegami.morisawafonts.com/ This work is a Font Specimen Music Video that uses 77 fonts provided by Morisawa Fonts, including Gothic and Mincho typefaces, and colors the lyrics with a wide variety of fonts like a font specimen book. Centered on the “magic words” featured in the song that Vaundy wrote specially for this collaboration, we used different fonts to match the meaning, weight, fragility, and emphasis of the lyrics, resulting in a vibrant music video that conveys the emotions of the lyrics more powerfully.