I was responsible for the art direction of the visual movie for “Fuyuusuru,” a new product from the underwear brand une nana cool. As with the annual visual campaign, it was created in collaboration with Tezuka Chihara’s directorial debut film, Ice Cream Fever, and features Riho Yoshioka, who plays the lead role. Butterflies, which are a key motif in the film, were used to express the comfort and world of the “Fuyuusuru” product in this visual work.