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Bridgestone Corporation | Bridgestone Proving Ground / DNA, History, and Management Strategy
2023
We were responsible for the direction and CG moving image (motion graphics) production of the digital signage video for Bridgestone’s proving ground, the “Bridgestone Proving Ground,” which is owned by Bridgestone Corporation.
This video plays at the entrance of the Bridgestone Proving Ground and is prominently displayed on an eight-panel monitor spanning approximately 5 meters in width. By incorporating dynamic motion that takes advantage of the wide-format monitor, we created a visually striking and symbolic piece. We hope it conveys the possibilities of tire development that Bridgestone pursues with dedication, as well as the sense of anticipation for the vision it aims to achieve in the future.