Promotion
Momentum「Pak the Fun」
2021
Only Image
Whatever Taipei produced a promotional movie for Momentum’s first electric cargo bike, “PakYak.” Momentum is a lifestyle bicycle brand proposed by the Giant Bicycles Group, aimed at young people and urban dwellers. Using scenarios, flat lays, and stop-motion to convey the brand’s concept, the film highlights PakYak’s sophisticated design, excellent storage space, and versatility by effortlessly depicting scenes such as taking children to the park, carrying a large amount of groceries bought after work, and setting out on family adventures in the mountains.
https://www.momentum-biking.com/us/pakyak
