Responsible for the art direction and CGI production of the TV commercial for Amazon Japan’s Autumn Early Sale. Based on Amazon Japan’s brand image, the changing seasonal feeling from summer to autumn was designed through the color palette, as well as the use of light and shadow.

We were responsible for the art direction and full 3DCG production of the XPERIA 1V product animation. Marketing videos often become dull by merely listing product features, but by connecting scenes with seamless camera work, we designed an experience that allows viewers to watch the entire 70-second piece in a stress-free, immersive state from beginning to end.