3DCGAnimationMotion graphicsPromotion
DELL Seeing more
2019
00:00:30
Onesal collaborated with Elastic to produce the promotional video for DELL’s new high-end laptop, the DELL XPS 13. Directed by Paul Mitchell, the concept was inspired by various elements based on CG simulations, including hair, sand, and vegetation. Focusing on the human iris, the piece expresses human reactions that emerge through the content. Under Elastic’s direction, Onesal was responsible for research and development, as well as CG production.