Description: ① Hirose transforms into seven different personas → Inspired by the lyric “Let’s warp away from this ruinous world,” we created a video in which she warps into and connects through a variety of situations, regardless of nationality or gender, making it highly shareable on social media no matter where it is clipped, while keeping viewers entertained. ② Reproducing Hirose by creating a 3D mask of her → By having special effects makeup artist Amazing JIRO create a special mask of Hirose’s face, we eliminated the distinction between Hirose herself and the dancers, giving birth to a dancing Hirose. ③ Choreography that viewers can easily imitate → In pursuit of greater social media virality, we commissioned the Powerpuff Boys to create the choreography. ④ Expressing a chaotic world that mixes eras, spaces, and tones → K-POP STYLE, NEO kawaii STYLE, HIP-HOP STYLE—just pure chaos!

We were in charge of the animation for “Ramen Earth,” a song featured on NHK’s Minna no Uta in June and July 2024. Since it’s the kind of song that naturally makes you want to move to the rhythm, we focused on creating it so viewers could dance and enjoy it вместе with the characters. https://www.nhk.or.jp/minna/songs/MIN202406_03/