Description: ① Hirose transforms into seven different personas → Inspired by the lyric “Let’s warp away from this ruinous world,” we created a video in which she warps into and connects through a variety of situations, regardless of nationality or gender, making it highly shareable on social media no matter where it is clipped, while keeping viewers entertained. ② Reproducing Hirose by creating a 3D mask of her → By having special effects makeup artist Amazing JIRO create a special mask of Hirose’s face, we eliminated the distinction between Hirose herself and the dancers, giving birth to a dancing Hirose. ③ Choreography that viewers can easily imitate → In pursuit of greater social media virality, we commissioned the Powerpuff Boys to create the choreography. ④ Expressing a chaotic world that mixes eras, spaces, and tones → K-POP STYLE, NEO kawaii STYLE, HIP-HOP STYLE—just pure chaos!

I directed the music video for Kento Nakajima’s “Picaresque.”

A launch collection film for a jewelry brand aimed at Generation Z. Under the brand message “PLAY FREEDOM,” the brand pursues finite resources with boundless creativity, and offers borderless jewelry that transcends gender and age. With customization options totaling in the hundreds of millions, the brand maximizes the individuality of each wearer without following the crowd, proposing jewelry that can be cherished for years to come.

RAGMENT UNIVERSITY

Get out of the way, you nuisance.

13 idols portray the struggles, hopes, and passions of life. Centered on relentless challenges, setbacks, and friendship, this is the story of how they find their true selves and move forward. Life is woven with challenges and setbacks, hope and despair. But with companions to share those moments, any hardship can be overcome. And every emotion and experience remains as beautiful traces of life. We expressed these through video.

I directed the music video for Macaroni Empitsu’s “Ai no Nami.”

Under the theme of “Inspire Impossible Stories,” skateboarder Yuto Horigome, along with fellow skaters, rides through the Kodansha building on his skateboard. For Kodansha, of course, and for Horigome himself, skating inside a Japanese company’s office building was a first-time experience. With special permission, we carried out a shoot that was the first of its kind for both sides.

It portrays a woman living while struggling in the city. It also reflects the relationship between Sakura Endo and Haruka Kaki, in the sense that “because we have each other, we can keep moving forward,” while perhaps also depicting the figure of a young person who could be anywhere.