We were responsible for the direction, design, and editing of the concept movie for “MotionBoard,” the business intelligence tool provided by WingArc 1st. The new version of “MotionBoard,” equipped with generative AI, makes analysis and board creation more intuitive and has evolved significantly in usability, enabling not only engineers but also frontline staff to develop business applications and leverage data in-house with greater ease. In the video, we depict data spreading through an abstract world and being handled with light, effortless operations, expressing its freedom of use and sense of innovation. Furthermore, by using soft colors and a friendly tone, we soften the rigid and difficult image often associated with BI tools, creating an impression that is approachable and easy for anyone to use.

CM for the launch of ONLINE PARCO. The cellular automaton was customized. Since it is a CM for ONLINE, it was created using browser technology (JS + WebGL).

福岡 大村美容ファッション専門学校のCM作品。抑制的で端的な色彩づかい、スムーズに展開されていくグラフィカルな音像の数々が「本気は伝染する」というキャッチフレーズを象徴的に描く。一般的な学校CMとは異なったクールな質感の映像作品。